For Peace Day, Burger King made an unprecedented peace proposal to McDonald's - to join forces and create the McWhopper. We made this informative film to explain the how, where and why. We also handcrafted a series of shareable gif loops.
Graphics Interchange Format
- Y&R NZ
- Burger King
- Scott Wilson.
- Craig Gladding.
- Joe Helmore.
- Grand Prix, Cannes Lions 2016.
- D&AD 2016, Yellow Pencil, Integrated Digital Campaign.
- D&AD 2016, Yellow Pencil, Use of Integrated Media.
- Best Awards 2016, Silver Pin - Long Form.
- LIA Digital Awards 2016, Gold (Viral).