Powershop 'It's A Power Shop'

It’s a shop. A shop that sells power. The commercial introduces a new brand world inside a surreal interpretation of the classic corner store, full of unique characters each with their own power-purchasing quirks.

A collaboration with The Bobbsey Twins at Finch and Assembly sees our favourite pink character Joules come to life again in this new animated spot.

Stills

Credits

Agency.
EightyOne
Director.
  • The Bobbsey Twins.
Client.
Powershop
VFX Director.
  • Rhys Dippie.
Lead Animator.
  • Geoff Kirk-Smith.
VFX Supervisor.
  • Craig Speakman.
Producer.
  • Nik Beachman.
Executive Producer.
  • Jane Oak.
Lead Compositor.
  • Frank Rueter.
Lighting & Rendering.
  • Mark Williams.
Paint/Roto.
  • Kara VanDeleur.
Colourist.
  • Dave Gibson.
Production Company.
  • FINCH.